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Fendercare Marine
Lambda Films were delighted to be approached by Fendercare; a Norfolk-based marine services company. As part of the aggressive expansion and vast range of services the business now offers, the company felt that a video would be the best way to showcase this; particularly given that the company exhibits at, and has operations and offices all over [...]
L’Odyssée de Cartier
Cartier, a brand that stands for luxury, elegance, and refined beauty have distilled their essence in to a single online video, or perhaps in this case, it is more fitting to call it a short film. L’Odyssée de Cartier is an attempt at creating a serious, high-quality film positioned as entertainment rather than advertising. Cartier [...]
Posted in Video Marketing
Tagged branded video, Bruno Aveillan, cartier, L'Odyssée de Cartier, online video, short film, video makreting
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Promoting the PlayAwayCase
The PlayAwayCase is a brand new product from Ipswich-based J K Worldwide. It’s a children’s travel item that’s been really thoughtfully designed to engage children and families with how traveling can really broaden the mind. In addition, the product is supported by a whole online suite of games, facts and figures about a number of [...]
The Guardian | Three Little Pigs
The Guardian have released this unexpectedly amazing, and intelligent advert as part of their ‘Whole Picture’ campaign. The premise is based on the popular Three Little Pigs fairytale, but the video turns the children’s story in to a hard-hitting, contemporary news item that is fraught with political, and economical factors and continues to metamorphose in [...]
Posted in Video Marketing
Tagged branded video, newspaper, the guardian, three little pigs, video marketing
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BMW: Man and Machine
Last week saw the release of BMW’s short film entitled, ‘Man and machine’, the film compares the precise, custom, chair engineering and racing experience of Paralympic cyclist David Weir with the ergonomic design that goes into every BMW. Tying in with their Olympic sponsorship, BMW have created a well made, emotive short film that does everything it [...]
Posted in Video & the Web, Video Campaigns, Video Marketing, Viral Marketing
Tagged 2012, bmw, David weir, olympics, paralympics
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Playstation PS Vita: The world is in play
The day that all you handheld gamers have been waiting for is finally here. Tomorrow brings the launch of the PS Vita, Playstation’s next-generation, handheld console and with the launch, Sony have released another top quality advert. Following the style of last years ‘Thank Michael’ ad, the commercial plays on bringing the player and the [...]
Posted in Technology, Video & the Web, Video Campaigns, Video Marketing, Viral Marketing, YouTube
Tagged Playstation, PS, Sony, vita
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Ipswich electrical firm switch-on to video
Lambda were recently commissioned by Ipswich-based DPL Electrical, who have recently expanded into the solar market. In order to get this new venture promoted, they needed some video content to showcase at a couple of major exhibitions in 2012. We worked with the team over two days, in which we were blessed with unusually sunny [...]
Chipotle: Back to the start
We have all seen the classic “Our meat is 100% meat, it’s fresh, it’s real…” etc commercials, that franchises such as ‘Burger King’ and ‘McDonalds’ throw out every now and again, but American restaurant chain ‘Chipotle’ have released a short video that echo’s the same sentiment but in a very different and what I would [...]
Posted in Video & the Web, Video Campaigns, Video Marketing, Viral Marketing, YouTube
Tagged chipotle, free range, restaurants, viral marketing
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Celebrity car commercials
In recent months you may have noticed certain celebrities popping up in car commercials and although this is definitely not a new trend, I thought I’d take the time to reflect on past adverts and comment upon some of the more contemporary examples. Here you have Kylie Minogue in the Ford StreetKa ad a few [...]
Posted in Video & the Web, Video Campaigns, Video Marketing, Viral Marketing
Tagged Fiat, Honda, J-Lo, Kylie, Lexus, matthew broderick, superbowl
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What is… The Theatre Royal?
Lambda Films have been working alongside Norwich Theatre Royal for a number of years now, promoting the venue, the shows and their wonderful corporate hospitality, but recently the team completed a production aimed at a rather different audience. The Lambda team were commissioned to produce a DVD guide for school groups who were set to [...]