TickRed.com is an online voucher site, offering deals and discounts redeemable at a variety of businesses in the Norwich area. The team behind Tickred commissioned Lambda to produce a short, eye-catching and informative video to explain how the system works.
Animation and motion graphics, rather than video, quickly became the way forward for this project. Allowing us to play with clean shapes and bright colours to truly emphasise the variety that TickRed offers. We were able to clearly explain the process by which users could benefit from TickRed's unique service, and keep it short enough for viral dissemination through the variety of social networks utilised by TickRed.
